Successful marketing strategy for high-tech firms [electronic resource] /
Viardot, Eric.
Successful marketing strategy for high-tech firms [electronic resource] / Eric Viardot. - 2nd ed. - Boston, Mass. : Artech House, c2004. - xvi 304 p. : ill. - Artech House technology management and professional development library . - Artech House professional development and technology management library. .
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
High technology--Marketing.
Technological innovations--Marketing.
Electronic books.
HC79.H53 / V5 2004eb
Successful marketing strategy for high-tech firms [electronic resource] / Eric Viardot. - 2nd ed. - Boston, Mass. : Artech House, c2004. - xvi 304 p. : ill. - Artech House technology management and professional development library . - Artech House professional development and technology management library. .
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
High technology--Marketing.
Technological innovations--Marketing.
Electronic books.
HC79.H53 / V5 2004eb