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The product manager's handbook [electronic resource] : the complete product management resource /

Gorchels, Linda.

The product manager's handbook the complete product management resource / [electronic resource] : Linda Gorchels. - 2nd ed. - Lincolnwood, Ill. : NTC Business Books, c2000. - ix, 290 p. : ill.

Includes bibliographical references (p. 269-273) and index.

Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.

ISBN:

LCCN:

Subjects--Topical Terms:
Product management.
New products--Marketing.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415.15 / .G636 2000eb

Dewey Class. No.: 658.8

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