Brand royalty [electronic resource] : how the world's top 100 brands thrive and survive / Matt Haig.
Publication details: London ; Sterling, Va. : Kogan Page, c2004.Description: vi, 314 p. : ill. (some col.) ; 25 cmSubject(s): Genre/Form: DDC classification:- 658.8/27 22
- HD69.B7 H346 2004eb
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Holdings: http://site.ebrary.com/lib/strathmore/Doc?id=10074922
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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