Airline choices for the future [electronic resource] : from alliances to mergers / Kostas Iatrou and Mauro Oretti.
Publication details: Aldershot, England ; Burlington, VT : Ashgate, c2007.Description: xv, 221 p. : ill., mapSubject(s): Genre/Form: DDC classification:- 387.7068 22
- HE9780 .I27 2007eb
| Item type | Current library | Call number | URL | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
E-Book
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Strathmore University (Main Library) Online Resource | HE9780 .I27 2007eb | Link to resource | Not for loan |
Includes bibliographical references (p. [209]-215) and index.
Once rivals, now partners : why? -- Learning from the past, looking at the present : first the facts -- Once rivals, now partners : how? -- Landed or stranded--are alliance customers happy? -- Allied and profitable, or miserably entangled? -- Learning from the past, looking at the future : success stories -- Not always a happy ending -- 'The road not taken' : further along the alliance or the merger path?
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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