Facebook marketing [electronic resource] : an hour a day / Chris Treadaway, Mari Smith.
Series: Serious skillsPublication details: Indianapolis, Ind. : John Wiley & Sons, c2012.Edition: 2nd edDescription: xxii, 338 p. : ill. (chiefly col.)Subject(s): Genre/Form: DDC classification:- 658.8/72 22
- HF5415.1265 .T74 2012eb
| Item type | Current library | Call number | URL | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
E-Book
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Strathmore University (Main Library) Online Resource | Link to resource | Not for loan |
Includes bibliographical references and index.
Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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